About Vitamin You

We are a woman-owned small skincare shop based in Kannapolis, North Carolina!
My name is Sabrina and we probably met at a craft fair or artisan market. I'm a certified cosmetic chemist and started Vitamin You in 2021!

Having sensitive skin myself, everything I make must be safe for easily sensitized or damaged skin!
Trying new actives and vitamins should be fun, and you can trust that I've formulated our products in a way that won't cause burning, stinging, and flushing.

Our next highest priority is sustainability.
On every listing, you can read our sustainability practices for that product. When we packaging your order, we only use compostable materials and never use plastic wrap.

Lastly, we're always changing, listening, and improving.
I am a first-time business owner who is trying to do it all! I respect and appreciate any and all feedback. Some of our best improvements were from your concerns and questions.
As we learn and grow, I hope you'll follow along on our small business journey!
Let customers speak for us
from 37 reviewsI have only been using this product for about a month. I enjoy this product because it feels good on my skin and it smells great. I haven't noticed a change in my dark spots yet. I will continue to use it for the healthy benefits.
I have been using this product for several months now and am very happy with it. It is light and does not feel oily or greasy. It absorbs quickly into the skin. My skin is usually very dry. This product makes it feel softer and smoother.
I use this each morning before applying makeup. It protects the skin ,and it has helped even my tone. Since I’ve been using these products, I get compliments on my skin.
I am loving this cream! I've found with some heavier night creams that they can leave my skin feeling more greasy than hydrated and this one is just the right texture. It's super gentle which is great for my sensitive skin and the consistency is thick enough to give me that extra hydration I'm looking for without making me feel oily. The collagen is an added bonus! I wake up with soft, smooth skin after applying this at night. I've been using it mostly on my hands (especially around wrists and cuticles) and on my face a few times a week.
I recently purchased the Vitamin A Marshmallow Shea Oil Gel and absolutely love it! It's super soothing, moisturizing, and does wonders for my sensitive skin. I also love how this brand is sustainable and everything is handmade. This is my first purchase from Vitamin You, but definitely not my last!
Love this product and is now part of my nightly routine. Does the exact same thing as those very expensive products out there. Save yourself a lot of money, try this and you'll see. Thank you Vitamin You for another great product!
I’m 44 years old, my skin has shown signs of aging and dark spots, I’ve been using the serum over 9 months, I love it, spread smoothly, no allergic reaction at all, the spot has lightning and my skin around eyes looks hydrated and firmer.
I combine with vitamin E the night cream, highly recommended too.
I've always had the driest skin. EVERYTHING affects it, weather, water, etc. This is the only product my skin has loved in 10+ years. Even my eyebrow girl compliments how far my skin has come. I know it's for night time but my skin is that dry that I can use it daily and I love it. When I ran out for a few weeks my face could tell... but I got more and now it's happy again ☺️
Absolutely amazing stuff! Has almost cleared my sons eczema.
Ahhhmazing 🤩 this is my go-to for a calm clean everyday moisturizer!! I have THE most sensitive skin and this formula is magic, so grateful for VitaminYou!!
This Vitamin B5 Strawberry cream is dreamy! I love wearing it under makeup and by itself! It helps my skin feel super nourished and moisturized without feeling like it’s sitting heavy on my skin! Plus it’s got the best shimmer and smells delicious! 1000% recommend!
The green tea serum is my morning go to product. I apply it first before my moisturizer to help with hydration and anti aging. It is light weight but powerful!
I love this B5 cream! I use it daily, sometimes even morning and night. Once dried, the product leaves a light weight feel. I have very sensitive skin that easily breaks out, this product does not cause any irritation or breakouts.
I love to support small businesses. The product was shipped to me promptly and the owner was so helpful in helping me decide what was right for my skin.
Been searching forever for something for my extremely sensitive skin, my original cream was discontinued and my skin has been HURTING. I thought I was going crazy with acne and skin reactions to literally everything I used 🥲Vitamin You is my most beloved go-to now! Wouldn’t have a clue what to do without this beautiful cream. Wonderfully soothing, and just pure love!! Thank you for healing my skin!! 🫶🏼